The Activity Series is a huge part of your sales and prospecting system. The tool lives within your CRM. If your CRM does not have an activity series feature then we highly recommend that you re-evaluate your Contact Management solution.
Here is our series and how we use our series to increase our sales…Every Day!
Day 1 – Priority Letter Sent
Day 7 – Make follow up phone call.
Day 16 – Letter two sent.
Day 25 – Postcard one sent.
Day 38 – Postcard two sent.
Day 48 – Make second follow up phone call.
Day 62 – Send handwritten Thank You card.
This series is setup and has been used hundreds of times over and over for hundreds of prospective clients. The emphasis with the series is to “touch prospects” over and over again. As you can see by the above series we are touching prospective clients seven times all in less then 30 minutes per day!
Unlike many other services the 30 Minute Sales System does not rely on a separate online database to perform drip marketing. With our system, the user manages one set of data and does not need to take the time or risk making errors of managing data in two locations. Most CRM solutions have a mail merge feature that allows users to merge contact data with a word template and create personalized letters.
With ALL CRM’s that have the mail merge feature the process of creating a mail merge is relatively simple with some being easier then others. Here is the process:
1. Create a letter template.
2. Insert merge fields into the template. For example: <First Name>, <Last Name>, etc.
3. Select the contacts that you would like to merge.
4. Perform mail merge within your CRM.
5. Activate our Word addon and send.
Very easy. The focus of CRM software developers at large is to provide an easy way for their users to save time and make their processes very easy. With the 30 Minute Sales System we have taken the tools that live within your Contact Management Software and have provided with you with a way to send sales letters and postcards in seconds.
Your job? Take some time to learn your contact management software and learn how to create a merge template, a sales letter and send a mail merge.
Please check out our support section of videos and free word templates that you can download and customize to fit your needs.
